In the menu on the left-hand side, you'll find the item Events under each domain. All the events that have already been created are listed here. To create a new event, click on Create event.
Info: Greyed out button
If the "Create domain" button is greyed out, you have already reached the maximum number of domains you are allowed to create with your account. You can either deleted an old account, or upgrade your account.
First of all, enter a name in the pop-up that appears. The name can be changed later, but the other settings can only be changed if certain conditions are met. If you want to make changes later on using Edit actions, you will see that some settings are greyed out and cannot be changed.
Under Event type, you can currently choose between three basic variants, each with their own additional settings. These will appear once you have clicked Next. The following variants are available:
Website was visited
In general, an event should be triggered here when an identifiable contact visits your website. Two basic settings can be combined: the "where" and the "when".
Under Tracking path type you set the "where". Here you have the possibility to choose whether the event is activated when the visitor is on any page (e.g. example.com/*), or on a specific page (e.g. example.com/danke/html). It is also possible to specify a category (e.g. example.com/katzen/*). Category refers to a path structure (e.g. example.com/katzen/videos.html, example.come/katzen/fotos.html), and can only work that way. The setting Track every path to domain means that the event will be activated no matter which page the visitor has visited. If Track only certain paths is selected, the path to which the event must react must be entered in the URL path text field that follows. If you want to track a whole category, enter as much of the path as you wish to distinguish. Quentn will then activate for all paths whose beginning matches the path entered here. Everything to the right of the end is irrelevant (e.g. "URL path" = "example.com/katzen". The event would be activated at "example.com/cats/videos.html" or "example.com/cats/kitten/fotos.html"). Restriction: Query parameters are ignored. The paths "example.com/videos.html?a=1&b=2", "example.com/videos.html?c=3&d=4" and "example.com/videos.html" are considered identical.
The "when" is defined under Visit duration. That means how long the visitor has to stay on the determined page(s) until the event is activated. If Activate immediately is selected, it is sufficient to visit the page(s) in question, whereas if Activate after a certain visit duration is selected, the visitor must spend a certain amount of time on the page(s) before the event is activated. This time is determined under Duration. This setting helps to avoid the assumption that a visitor is interested in a topic just because they have opened a page once and closed it again immediately. However, if they have spent 5 minutes in a certain category, it is more likely that they are interested in the topic.
So, you see that you can combine "when" and "where" as you like, depending on the context.
Video was watched
Note: With some HTML5 players, it can happen that no video title and no thumbnail can be found. Both the title and the thumbnail are not necessary for functionality.
Note: Note the settings on YouTube
YouTube offers the option "Enable advanced data protection mode" when generating the embed code. The videos are then embedded via the domain https://www.youtube-nocookie.com. You can use this setting, but it should be set for all videos embedded on a site. Otherwise, videos may not be recognised correctly by Quentn.
If you embed videos on your website (e.g. from YouTube, Vimeo or a HTML5 player), you can use this event type to start a campaign when a visitor has watched all, or part, of a video.
Under Respond when, you have different options regarding "when" the event should be activated. Video started is self-explanatory, just like Video was viewed in full. Selecting Video viewed until...(video time) requires one further setting: Time. Both parameters ensure that the event will not be activated until the viewer has reached a certain position in the video, e.g. 30 seconds. For Video viewed for... (real time), another setting is required, however there is a small difference here. The given time means the duration that the video was watched for, regardless of the position reached. If this value is set to 2 minutes and a visitor jumps, e.g. at 1 minute to 2 minutes, this event will not start until 3 minutes.